Anchor Worldwide is a global creative, production, and media agency that stands at the convergence of advertising, entertainment, and innovation. Headquartered in New York City with five offices globally, Anchor specializes in developing brand platforms, programs, and campaigns that are insights driven, culturally rooted, and audience focused.
Anchor CEO and Co-Founder Sebastian Eldridge recently shared how managing IT operations became increasingly challenging as the business grew. Before implementing Electric, everything from device tracking and passwords to onboarding and offboarding relied on a handful of people and outdated spreadsheets, creating unnecessary work for the leadership team and leaving gaps in the process.
A single source of truth
Electric now acts as a single source of truth for Anchor, bringing device management, employee onboarding, and IT operations into one streamlined platform. New hires are connected to the systems, applications, and equipment they need in a matter of clicks, while device management gives the team greater visibility and control over hardware moving in and out of the business.
Sebastian highlighted past challenges with recovering laptops from employees during offboarding as a particular pain point. “You’re talking about hundreds of thousands of dollars that you’re handing over with the hope that you will get it back or it will get to the right place. Device management has really helped me personally because I don’t have to worry about that.”
As Anchor scaled, Electric scaled with it, supporting a growing workforce, multiple locations, and an increasingly complex technology environment. By automating time-consuming IT tasks, Electric reduced the operational burden on Anchor’s executive team and gave its HR, Operations, Finance, and IT leaders more time to focus on driving the business forward.
“As a CEO, you should be thinking about your job as a CEO, not how can I get this device to this person, how can I troubleshoot that, how can I onboard this person… [Electric] freed me up.”
Watch the full interview or book a demo today to learn how Electric can embed AI-powered IT into your HR workflows.